Wednesday, July 7, 2010

Borders eBook Store Online and Free Coffee!

Borders eBook store is now online. According to their site, there are now more than one million titles available, including hundreds of thousands of free eBooks. These eBooks will work on a variety of devices. There are desktop apps for PC and Mac computers. And, for the mobile reader, there are apps available for iOS devices (iPhones, iPod Touches, iPads), Blackberry and Android devices. Finally, the eBooks are also readable on several eBook readers, including Sony Readers, the Kobo eBook reader, and soon the Aluratek Libre reader.

Free Coffee!

Borders has an interesting offer to entice people to download their mobile apps. If you go to your local Borders and show them an installed eReader app, they'll give you a free cup of coffee. Their website for the promotion indicates that this is limited to the apps for the iPhone, iPad or iPod Touch.  They don't mention support for people with the Borders app on an Android phone, but I guess it couldn't hurt to ask since the ad does say "show us your Borders eReader App, get a FREE Small Brewed Coffee".

Let me know what you think of the apps, the eBook store or the coffee!


Monday, July 5, 2010

Independent Booksellers partner with Google Editions

According to an article in the New York Times, the American Booksellers Association (ABA) will soon partner with Google Editions as the primary source for e-Books on the websites of independent booksellers. This is significant, as the ABA has over 1,400 bookstore members. If you're interested in the growing number of options for retailing e-Books, I recommend you read the article:

Stores See Google as Ally in E-Book Market